CREATING A
My Role & Skills
I handled the entire design process, including research, ideation, visuals, and prototyping. During testing, I engaged different sets of users to gather comprehensive insights.
User Research
Information Architecture
Wireframing
Prototyping
The Tech i used daily:
Team
RA
Rui Albasini
Lead Product Designer
Project Timeline
2023
4 months
Chapter 01
Discovery
Premium Barbershop aims to be a mobile-first platform reimagining the barbershop ecosystem for urban professionals and premium service providers.
PROJECT CONTEXT
Tchiba cake store is a renowed cake store in Maputo, Mozambique.
Customers of the cake store often find the experience of standing in lengthy queues or selecting their items within the store to be unsatisfying.
The proprietor of the establishment shares this sentiment and acknowledges that it can be a source of frustration for customers.
However, she is also cautious about the potential inaccuracies for her team, that may arise from taking orders over the phone.
Additionally, as cakes are only prepared once an order is placed, it is imperative that full payment is made at the time of the order's placement.
The Why
Have you ever eagerly headed to your favorite barbershop, only to find it unexpectedly
closed or with a large queu?
This frustating experience inspired my latest case study.
So I started to think: "what if users could instantly discover curated nearby barbershop options with transparent, real-time insights?"
Premium barbershop emerged as the answer to come in handy to help you navigate similar situations.
Premium Barbershop is designed to be a cutting-edge mobile solution to bridge the gap between busy urban users and high-quality barbershop services by integrating seamless booking interface, real-time queue tracking, style recommendations.
THE CORE CHALLENGE
Traditional barbershop visits are plagued by inefficiency.
Customers face "blind" wait times, inconsistent service quality, and a lack of transparent pricing.
Inconvenience:
Many people struggle to find available barbershops, especially when their usual place
is closed or fully booked.
Lack of information:
Users often have limited information about barbers' skills, available styles,
specialties, and availability before visiting.
Time management:
Users often have limited information about barbers' skills, available styles,
specialties, and availability before visiting.
Quality inconsistency:
Quality and service can vary significantly between barbershops, leading to customer dissatisfaction.